THE GRADE CRICKETER

Australia’s number one sports podcast

JANUARY 2024 TRITON RANKERS
CLIENT

The Grade Cricketer

Illustration
Brand Identity

INDUSTRY

Entertainment
Podcasting

SERVICES

The Grade Cricketer Podcasters are a hilarious Aussie duo who blend sharp cricket analysis with banter and satire. Their podcast dives into the game's highs, lows, and absurdities, all from a distinctly relatable, club-cricket point of view.

Working with The Brand Bar, I was asked to create a series of illustrations based on their book artwork, and a new brand identity.

Two colorful hats, one blue and one lime green, stacked with the green hat on the bottom. Both hats have a logo that says 'The Grade Cricketer'.
Large digital screen displaying information about 'The Grade Cricketer' podcast by Sam Perry and Ian Higgins. The background features a stylized, pixelated silhouette of a cricketer. On the right side, statistics show: 1.4 million podcast listeners, 7.7 million YouTube views, and 22 million social media reach.
A digital graphic with large, light blue text on a dark blue background displaying the phrase 'the quick brown fox jumped'.
Two men sit in chairs on a studio set with cricket equipment and plants around them. One man is bald with a beard, wearing a dark checkered shirt, smiling at the camera. The other man has dark hair, wearing a black shirt, touching his face, and looking slightly to his left. Behind them, a brick wall with cricket bats, a Sheffield Shield bag, and various props. On the table in front of them are notebooks, a green cap, a blue hat with cricket bats, and a thermos. A graphic overlay reads "The Grade Cricketer" and "What a Weird Season" with Twitter handle @cricket.
Close-up of a graphic design with a yellow-green background, a blue trapezoid shape, and black bold text that reads 'THE G CRICK'.
Three outdoor digital advertising signs, with the middle sign displaying a podcast episode featuring two men, and the other two signs promoting Melbourne, Australia's number one sports podcast, with a yellow looping line and the TGC logo.
A collage of presentation slides explaining brand design elements, including sections on brand marks, typography, color palette, textures, and graphic elements. The slides feature text, diagrams, color swatches, and illustrations.
Two business cards for The Grade Cricketer, one lime green with a logo and one dark blue with contact information, set against a textured light blue background.
A laptop on a wooden desk displaying a TV show called 'The Grade Cricketer' on 7Plus platform. The background on the screen features a cricket field, blue sky, and white clouds.

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